Search Engine Optimization
SEO is all about getting your content ranked as high as possible in the search engine results for your target keywords – preferably the 1st page of Google, the higher up the better.
A mistake a lot of novices make is targeting keywords with too much competition. If you find a “buyer keyword” that has a million searches per month, of course it would be awesome to rank for that keyword but the odds are it will be almost impossible because of the sheer amount of competition.
The smart approach is to find keywords that not only show buying intent but that have low competition, even if they only get a few hundred or a few thousand searches per month – it’s always a playoff between search volume and competition.
In this section we’ll be continually adding SEO tips, strategies and recommendations to help you rank your videos, web pages, blog posts etc with confidence…